#BIMTip 1 Keep it simple

It is a well-worn cliche that the construction industry is slow to embrace and sustain innovation and change, particularly in the application of digital technology. A recent study by McKinsey rated the industry as the second lowest ranking in embracing digital – just above hunting.

Government and client-led mandates aimed at reducing whole life cost and enhancing environmental performance have driven more widespread adoption, but have been accompanied by well-intentioned but often complex and arcane protocols which have often led to confusion and unrealisable expectations.

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